Wednesday, 20 August 2014

Responsive Web Design Helps Improve Marketing

Business owners have long learned that the Internet offers a vast array of marketing opportunities that can catapult their business to prominence. Once popular and stable, they can connect to more clients and improve sales. Many have experienced success in their industries just by having a highly visited website.

Wednesday, 13 August 2014

Tips on Internet Marketing in Richmond: Effective Facebook Content

These days, if you want your business to be well-known throughout a city of approximately 200,000 people, investing in effective Internet marketing in Richmond is a must. Most companies are aware that integrating social media sites into their marketing strategy is one of the best ways to get traffic and generate leads. What many don’t know, however, is that writing posts isn’t as easy as they might assume. So, to help you out, here are some tips on creating Facebook posts: Post Often EdgeRank is Facebook’s algorithm that’s responsible for controlling what shows up in people’s timelines, so if you want your content to be consistently visible to your prospective customers, make sure that you are adhering to EdgeRank’s standards. For one, observations suggest that posting at least twice a day increases your visibility by about 40 percent.

Friday, 25 July 2014

Effective Design Principles for Business Websites

More than any other type of website, the business webpage must successfully hold the interest of visitors or suffer losing prospective clients. Business owners should keep the following design principles in mind when consulting with a web designer familiar with search engine and brand optimization techniques.

To significantly reduce a page’s clutter, the layout and navigation should be intuitively designed, with important sections being listed in a logical order. The menu should give visitors a clear idea of where they are in the website at any given moment.